Measure reputation and trust. Strengthen stakeholder relationships with data.
Reputation&Trust research model transforms reputation into structured, actionable information. Our research model is used by more than 200 organizations in 44 countries.
-
Lead Researcher Petteri Puska: “The debate over forcing employees to come into the office is making remote work a more important factor in choosing a job”
Employer Reputation Our 2026 study shows that the importance of remote work in choosing a job has declined slightly since last year. Lead researcher Petteri…
-
Kone Became Finland's Most Reputable Publicly Traded Company – Nokia CEO Justin Hotard's Standing on the Rise
Kone was ranked as Finland’s most reputable company in Reputation and Trust Analytics’ “ Reputation&Trust 2026” survey of publicly traded companies. Neste saw the biggest rise in reputation. Retail investors…
-
Salla Ketola Takes Over as CEO of Reputation and Trust Analytics
The Board of Directors of Reputation and Trust Analytics has appointed Salla Ketola as the company’s CEO, effective August 21, 2026. The company’s founder and outgoing CEO, Harri…
We measure how your stakeholders really perceive you.
Our experts help organizations understand and build their reputation and trust through data-driven analytics.
Would you like to be the first to hear about the " Reputation&Trust" studies? Subscribe to our newsletter.
In our monthly newsletter, you'll find our public events, the latest research news, and the most recent analyses from the field of reputation.
A comprehensive range of research services
Our specialized expertise includes research services related to reputation and trust that have a direct impact on business operations.
Reputation&Trust
Reputation&Trust turns reputation into a concrete, measurable, and manageable competitive factor.
MediaBarometer
We use MediaBarometer to assess journalists' perceptions of the organization's media communications and reputation.
ESG perceptions
Comprehensively monitor public perceptions of the organization’s environmental and social responsibility.
Employer Reputation
By surveying current and potential job seekers, we gain a comprehensive picture of the organization’s employer brand.
Customer Survey
An accurate overview of the organization’s reputation among customers and key recommendations for action.
City Attraction&Retention
Measure regional vitality and the factors that influence people’s willingness to move to, stay in, and recommend the city.
What our customers say about us.
“Reputation is a good measure of responsibility. anseende responsibility and anseende has been an important lesson. It is important to understand anseende : analyses and correlations with stakeholder behavior. Reputation and responsibility are at the heart of sustainable business.”
“Maintaining and building trust is critical to our competitiveness and effectiveness, as well as to fostering collaboration and achieving shared results. The ‘ Reputation&Trust ’ model has helped us understand our customer relationships and partnerships in a holistic way.”
“Reputation and Trust Analytics taught us that emotions drive behavior and decision-making. Our reputation is built on our actions. In addition to the quality of our services and products, it is important to understand all the other factors that shape our stakeholders’ expectations.”
Understand your reputation. Build trust.
Submit a contact request. We’ll help you understand how your organization is perceived and what influences your stakeholders’ trust and behavior.