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Every participant in the study contributes valuable information. We want that information to translate into meaningful action on many levels. That is why, for years now, we have been donating the participants’ compensation to charity.

We select recipient organizations based on the fact that they do concrete, measurable good in Finnish society and beyond its borders.

was donated in 2025
Total donations since 2019

Organizations We Support in 2025

John Nurminen Foundation

895 €

Protects the Baltic Sea and promotes cultural and historical heritage. Its practical work is evident, for example, in efforts to combat eutrophication in the Baltic Sea.

Finnish Red Cross, Ukraine

6,790 €

Supports Ukraine’s civilian population amid the humanitarian crisis—providing food aid, first aid, and psychosocial support.



, Association of Emergency and Shelter Homes 1,645 €

Provides safety for survivors of domestic violence and support for parenting in difficult life situations.

mieli.fi
Mieli ry

1,965 €

Promotes mental health and provides crisis assistance. Among other things, it operates a national crisis hotline.

diakonissalaitos.fi/vamos/
Vamos Youth Services

360 €

Helps young people at risk of social exclusion find their own path to education and the workforce.

sotiemmeperinne.fi
Veterans of Our Wars

320 €

Supports the well-being of war veterans and ensures that their sacrifices are remembered.

Reputation and Trust Analytics

Your response is more than just a data point to us. A heartfelt thank you to everyone who has participated in our surveys and made our annual donations possible.

Learn more about our commitment to sustainability