Almedalsveckan
When: Tuesday, June 23, 2026, 3:00–3:45 p.m.
Location: Holmen, Site 601, Reputation and Trust Analytics event tent, Schooner Svanhild, Österdahls Brygga in the port of Visby.
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Jörgen Huitfeldt
It is essential for a vibrant democracy that citizens have access to a variety of media outlets that are transparent about their perspectives and that they can trust to seek the truth wherever it may be found.
Karin Olsson
Journalism is a trust-based profession. Trust is the most important thing we have.
Anders Lindberg
Both the media and politics are industries based on trust. This is clearer today than ever before.
Introduction
As information manipulation and disinformation on the rise, trust in verified journalism becomes crucial for democratic stability, public discourse, and resilience.
In an information landscape characterized by disinformation, polarization, and digital influence, credible news media play a central role in maintaining a shared, fact-based public sphere. When public trust in journalism erodes, it affects not only the media sector but also democratic institutions, civic leadership, and citizens’ ability to make informed decisions.
The seminar examines how Swedish citizens view their leading news media, which factors drive or undermine trust, and how this relates to broader international perspectives on public service and trust in the news. Drawing on Swedish insights in relation to international comparisons, the seminar discusses what is needed to strengthen democratic resilience in an era where the battle for verified information is a strategic societal issue.
Cast
- Alexander Widén, Senior Advisor, Reputation and Trust Analytics
- Stefan Wallin, Moderator, Reputation and Trust Analytics
- Jörgen Huitfeldt, Editor-in-Chief, Kvartal
- Anders Lindberg, Political Editor-in-Chief, Aftonbladet
- Karin Olsson, Deputy Editor-in-Chief, Expressen
- Saska Saarikoski, Editorial Writer, Helsingin Sanomat
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