Reputation&Trust 2021 – A Glimpse of the Festive Atmosphere

On Friday, September 24, Finland’s most prestigious companies were announced during a live webinar broadcast from the Halti Nature Center. You can watch the full recording of the webinar here.

The event featured, among other things, opening remarks by Minister of Economic Affairs Mika Lintilä and comments on the research findings by Auli Hänninen, CEO of the Family Business Association. During the Awards panel, Aki Kangasharju, CEO of ETLA; Kati Kaskeala, Head of Communications at the Fiskars Group; and Turkka Kuusisto, CEO of Posti, shared their own views and experiences on reputation management.

The event culminated in the presentation of awards to Finland’s most prestigious companies: congratulations to Ponsse, Kone, and Supercell! Read more about this year’s reputation results here.

 

A look at the festive atmosphere of Reputation&Trust webinar

Harri Leinikka, CEO of T-Media, is delighted that the broadcast has begun.
In his opening remarks, Minister of Economic Affairs Mika Lintilä noted that corporate responsibility and reputation will be key factors in attracting talented professionals to companies in the future.
On screen: Elisa Runsas, Sales Lead at T-Media, hosting the show.
The panel Reputation&Trust was moderated by Riku Ruokolahti, Head of Development at T-Media, with guests including Turkka Kuusisto, CEO of Posti; Kati Kaskeala, Head of Communications at Fiskars Group; and Aki Kangasharju, CEO of the Research Institute of the Finnish Economy.
Kati Kaskeala, Head of Communications at Fiskars Group, said during a panel discussion that companies should feel free to tell their stories.
Aki Kangasharju, CEO of the Research Institute of the Finnish Economy, said that the aging population is making it difficult for companies to find suitable employees.
During the panel discussion, Turkka Kuusisto, CEO of Posti, spoke with Riku Ruokolahti, Head of Development at T-Media, about reputation management.
“Managing the company’s reputation must be a priority for the executive team. It is reflected in every aspect of the company’s operations, from customer service to the website,” said Kati Kaskeala, Head of Communications at Fiskars Group.
Auli Hänninen, CEO of the Family Business Association, comments on the results Reputation&Trust T-Media’s Reputation&Trust. Kai Kaksonen, T-Media’s Public Relations Manager, ensures that the schedule is followed.
Auli Hänninen, CEO of the Family Business Association, interviews Hanna Rutta, Head of Communications at Kone.
Auli Hänninen, CEO of the Family Business Association, congratulates Juha Vidgren, a member of Ponsse’s Board of Directors, on Ponsse’s outstanding reputation score. Ponsse is Finland’s most reputable company in 2021.
Hanna Rutanen, Head of Communications at Kone (left), Auli Hänninen, CEO of the Family Business Association, and Juha Vidgrén of Ponsse.

Photographer: Vesa Koivunen

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