Nina Ehrnrooth has joined T-Media as Senior Advisor
Nina Ehrnrooth, M.Sc. (Econ.), joined T-Media as Senior Advisor on November 1, 2023. Having served as CEO of Partioaitta for many years, Nina will strengthen T-Media’s expertise in sustainable business development and support the company’s growth in Sweden.
T-Media’s team of experts grew stronger when we welcomed Nina Ehrnrooth to assist our clients and support our expansion into the Swedish market. A accomplished alpine skier, Nina served as CEO of Partioaitta from 2009 to 2023 before joining T-Media.
Nina, who holds an M.Sc. in Economics and Business Administration from Hanken School of Economics, specializes in the development of sustainable business practices. Nina has extensive experience in brand-building based on an approach where sustainability is a strategic component of all operations.
“Doing good for society, people, and nature must be at the heart of business. Profit should come from doing good. When a company fulfills its responsibilities, it also generates profits for its shareholders,” says Nina Ehrnrooth.
T-Media is a growing international company specializing in strategic reputation research, whose mission is to help organizations build trust and improve the conditions for their operations. The company’s best-known product is Reputation&Trust, which is widely used by executive teams and is based on first-class data analytics.
“To get our business on the right track, we need data. T-Media’s research and models are all about data-driven management. In addition to hard data and the company’s growing international presence, I became interested in T-Media because the company’s Development Director, Riku Ruokolahti, and CEO, Harri Leinikka, impressed me as people.”
“It is an honor to welcome Nina to the T-Media family. As the long-time CEO of Partioaitta, Nina has a great deal to offer both our workforce and our customers. I also greatly value Nina’s international networks and her desire to help our company grow in Sweden as well,” says Harri Leinikka, CEO of T-Media.
For more information:
Nina Ehnrooth, Senior Advisor, T-Media
nina.ehrnrooth@reputationandtrust.com
Harri Leinikka, CEO, T-Media
Tel. 040 505 5001
harri.leinikka@reptrust-staging.fi-p.seravo.com
Photographer: Vesa Koivunen
