Reputation&Trust – Episode 2: Reputation and Communication

 

The second episode Reputation&Trust focuses on reputation and communication. What does an organization’s reputation reveal about the success or failure of its communication efforts? How can reputation measurement become a tool for communication management and practical implementation?

The guests on the “Reputation and Communication” episode are Riku Ruokolahti, Head of Development at T-Media, and Jarno Forssell. The multi-part podcast series is hosted by Antti Isokangas, an experienced communications professional who recently published a book on sustainability communications .

The first episode of the series took an in-depth look Reputation&Trust. Riku Ruokolahti explains what Reputation&Trust about the reputation of Finnish companies and how reputation measurement should be used as a management tool. Listen to the episode here.

 

 


Produced by T-Media, hosted by Antti Isokangas, photo by Juha Kakkuri.

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