Reputation&Trust-podcast – Episode 2: Reputation and Communication
Reputation&Trust-In the second episode of the podcast, the topic is reputation and communication. What does an organization’s reputation reveal about the successes and failures of its communication? How can measuring reputation become a tool for managing communication and implementing it in practice?
The guests on the “Reputation and Communication” episode are Riku Ruokolahti, Director of Development at T-Media, and Jarno Forssell. The multi-part podcast series is hosted by Antti Isokangas, an experienced communications professional who recently published a book on sustainability communications .
The first episode of the series took a deep dive into the “Reputation&Trust ” study. Riku Ruokolahti explains what “ Reputation&Trust ” reveals about the reputation of Finnish companies and how reputation measurement should be used as a management tool. Listen to the episode here.
Produced by T-Media, hosted by Antti Isokangas, photo by Juha Kakkuri.
