T-Media is hiring a Doctor of Reputation
Strengthens advisory services with top-notch expertise.
T-Media has appointed Hanna-Mari Aula, Ph.D. (Econ.), as senior advisor and a member of the management team. Aula will focus on evidence-based communications and reputation advisory.
“I am happy to start working at a company where I can leverage my strengths and do things I’m passionate about,” says Aula. “I have worked in communications, research, and reputation management for 20 years, and at T-Media, all these areas come together. T-Media’s approach to communications and reputation management is grounded in solid research. There is always room for creativity, but decisions must be based on analytics and strategic insights.”
Harri Leinikka, CEO of T-Media, welcomes Aula to the company.
“I am proud to have Hanna-Mari as part of our research and communications team,” says Leinikka. “Hanna-Mari’s extensive experience, combined with her academic credentials, will help us meet the needs of our discerning clients in building their reputations across various markets.”
Aula has previously worked as a finance and communications manager and as a communications consultant. She has conducted research at Aalto University and Stanford University. In her doctoral dissertation at Aalto University, Aula examined the process of building reputation in a university merger.
“T-Media’s Reputation&Trust model can be used for impactful communications and reputation building, which is very inspiring,” says Aula. “There are many reputation research models, but Reputation&Trust takes the analytics to a whole new level. By examining stakeholder perceptions and behavior, it is the best tool to help organizations achieve tangible business results.”
Additional information:
Hanna-Mari Aula, +358 40 585 6466, hanna-mari.aula@reptrust-staging.fi-p.seravo.com
Harri Leinikka, tel. +358 40 505 5001,harri.leinikka@reptrust-staging.fi-p.seravo.comTutkimus-, and the communications agency reinforce their advisory services with top-notch expertise.
T-Media has appointed KTT Hanna-Mari Aula as a senior advisor and member of the management team. In her role, Aula will focus particularly on analytics-based communications and reputation management consulting.
“I’m excited to take on a role where I can leverage my strengths and pursue my passions,” says Aula. “I’ve spent nearly 20 years working in communications, research, and reputation management, and at T-Media, these areas come together seamlessly.”
“At T-Media, our communications and reputation management work is based on research-backed insights. This is an excellent approach. It leaves room for creativity, but decisions are underpinned by analytics and strategic expertise.”
Aula is joining T-Media from KAUTE, the Foundation for the Support of Commercial and Technical Sciences, where she served as Head of Fundraising and Communications. Previously, he has worked as a consultant at the communications agency Pohjoisranta (now Pohjoisranta Burson-Marsteller), as an independent advisor, and conducted research at Aalto University and Stanford University. Aula received her Ph.D. from Aalto University in 2015. In her dissertation, she examined the reputation-building process of a merging university.
CEO of T-Media Harri Leinikka warmly welcomes Aulan to the company:
“I am proud to welcome Hanna-Mari Aula to our research and communications team. Hanna-Mari’s extensive practical experience, combined with her academic expertise, will help us serve our demanding clientele in the area of reputation management, including in an international context,” Leinikka says.
“What particularly appeals to me about T-Media is Reputation&Trust company’s Reputation&Trust and the communications and reputation consulting work built on it,” says Aula. “There are countless models for measuring reputation in the literature. However, T-Media’s Reputation&Trust takes analytics and visualization to a whole new level. By combining reputation with stakeholder behavior, it is the most insightful tool for developing an organization’s business.”
For more information:
Hanna-Mari Aula, tel. 040 585 6466, hanna-mari.aula@reptrust-staging.fi-p.seravo.com
Harri Leinikka, tel. 040 505 5001, harri.leinikka@reptrust-staging.fi-p.seravo.com
