Nina Elomaa, Head of Corporate Responsibility at Fazer: “Reputation must be managed in a way that adds value to the company”
“Reputation is incredibly important to companies. Reputation is something that needs to be managed. Reputation is capital,” says Nina Elomaa, Head of Corporate Responsibility at Fazer, summarizing anseende . And since reputation has value, it is, of course, essential to ask how this value can be increased. This is a question that surely interests everyone…
