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Reputation and Trust Analytics
  • Oulu is the only city to have increased its appeal – Tampere remains the top-ranked city among the largest cities
    News

    Oulu is the only city to have increased its appeal – Tampere remains the top-ranked city among the largest cities

    March 29, 2023March 28, 2023

      Oulu is the only city among Finland’s ten largest to have increased its appeal; the appeal of the other cities has declined. Tampere remains Finland’s most attractive city, while Oulu has risen to second place alongside Kuopio, with Jyväskylä coming in third. In T-Media’s Attraction&Retention of the ten largest cities, people’s critical attitude toward various factors affecting attractiveness…

    Read More Oulu is the only city to have increased its appeal – Tampere remains the top-ranked city among the largest citiesContinue

  • S-Bank is the most prestigious bank in the financial sector
    News

    The most reputable companies in the financial sector are NordNet, S-Bank, and OP Group – the sector’s reputation is at a moderate level

    March 10, 2023March 9, 2023

      T-Media’s “ Reputation&Trust ” survey, which focuses on companies in the financial sector, revealed that the most reputable organizations in the industry are NordNet, S-Bank, and OP Group. On average, the reputation of the financial sector companies surveyed is at a moderate level. The survey, conducted in December, was carried out among the general public, and the companies surveyed were organizations in the financial sector. In total…

    Read More The most reputable companies in the financial sector are NordNet, S-Bank, and OP Group – the sector’s reputation is at a moderate levelContinue

  • What does it take for businesses and organizations to earn the trust of their stakeholders in this new era of the moral economy?
    News

    What does it take for businesses and organizations to earn the trust of their stakeholders in this new era of the moral economy?

    February 27, 2023February 28, 2023

      [Introduction in Finnish below] Over the past few years, we have witnessed an unprecedented convergence of global events—the turmoil caused by the pandemic and geopolitical tensions—which have raised new ethical considerations and challenged our trust in businesses…

    Read More What does it take for businesses and organizations to earn the trust of their stakeholders in this new era of the moral economy?Continue

  • Shopping centers have a better reputation than ever and have succeeded in meeting people's expectations
    News

    Shopping centers have a better reputation than ever and have succeeded in meeting people's expectations

    February 2, 2023February 27, 2023

      The “ Reputation&Trust ” survey of shopping centers conducted by T-Media shows that the reputation of shopping centers has improved overall: shopping centers have succeeded in meeting people’s changing expectations in the wake of the COVID-19 pandemic. Ideapark in Seinäjoki saw the greatest improvement in its reputation. The reputation and trust levels of Finland’s largest shopping centers were surveyed for the third consecutive year. More shopping centers than ever before…

    Read More Shopping centers have a better reputation than ever and have succeeded in meeting people's expectationsContinue

  • IKEA has regained its status as Sweden's most reputable company, while Shein is the least reputable
    News

    IKEA has regained its status as Sweden's most reputable company, while Shein is the least reputable

    February 1, 2023February 1, 2023

      The " Reputation&Trust 2022" survey of Swedish companies, conducted by T-Media, reveals that the companies with the best reputations in Sweden are IKEA, Spotify, and Google. The survey examined the reputations of a total of 30 companies among Swedes. The companies’ reputations were surveyed in October and November 2022, and a total of 3,755 Swedes responded to the survey. The top three…

    Read More IKEA has regained its status as Sweden's most reputable company, while Shein is the least reputableContinue

  • Nina Elomaa and Riku Ruokolahti – ESG, Reputation, and Leadership: No One Wants to Do Business with Crooks
    News

    Nina Elomaa and Riku Ruokolahti – ESG, Reputation, and Leadership: No One Wants to Do Business with Crooks

    February 1, 2023May 13, 2026

    “Corporate responsibility has surely been a topic of discussion for as long as business itself has existed. The pursuit of one’s own interests without regard for moral and ethical rules or the expectations of others has always been viewed with suspicion, even if the actions themselves did not directly violate any laws,” write Nina Elomaa and Riku Ruokolahti in their book Mihin mainetta…

    Read More Nina Elomaa and Riku Ruokolahti – ESG, Reputation, and Leadership: No One Wants to Do Business with CrooksContinue

  • We donated 10,000 euros to Ukraine through the Finnish Red Cross
    News

    We donated 10,000 euros to Ukraine through the Finnish Red Cross

    December 20, 2022December 22, 2022

      For several years now, we have been collecting donations for charity from interviews conducted as part of our decision-maker surveys. This year, our focus was on Ukraine, to which we donated a total of 10,000 euros through the Finnish Red Cross. In some of our interview surveys, we offer respondents the opportunity to donate their response fee to a charitable organization. In such cases, we make the donation on the respondent’s behalf to the organization of their choice. The organizations we support…

    Read More We donated 10,000 euros to Ukraine through the Finnish Red CrossContinue

  • Recording of the " Reputation&Trust " 2022 Webinar for Public Administration
    News

    Recording of the " Reputation&Trust " 2022 Webinar for Public Administration

    December 15, 2022December 16, 2022

      On Independence Day, we published the results of the 2022 “ Reputation&Trust ” survey on public administration. In our final webinar of the year on Wednesday, December 14, we took a closer look at the actions behind these positive changes in reputation. You can watch the entire webinar below:  During the webinar, we congratulated the Border Guard and the Rescue Services as Finland’s most reputable public administration organizations. We also congratulated…

    Read More Recording of the " Reputation&Trust " 2022 Webinar for Public AdministrationContinue

  • S-Bank is the most reputable bank in the financial sector – its good reputation shields Nordnet during the crisis
    News

    Citizens value safety: The Border Guard and the Rescue Services are the most reputable organizations in the public sector

    December 5, 2022January 12, 2023

      The “ Reputation&Trust ” survey of public administration, conducted by T-Media, reveals that the organizations with the best reputations in 2022 are the Border Guard and the Rescue Services. The reputation of the Ministry of Defense and the Finnish Defense Forces, which ensure security, rose to record levels. T-Media surveyed the reputation of public administration organizations in October 2022, and a total of 9,583 Finns responded to the survey. Sharing the top spot…

    Read More Citizens value safety: The Border Guard and the Rescue Services are the most reputable organizations in the public sectorContinue

  • Reputation&Trust Photos and a webinar recording capturing the festive atmosphere of the 2022 Awards
    News

    Reputation&Trust Photos and a webinar recording capturing the festive atmosphere of the 2022 Awards

    November 17, 2022December 15, 2022

      On Wednesday, November 16, 2022, we honored Finland’s most prestigious companies for the tenth time. At the same time, we celebrated T-Media’s 25th anniversary and the 10th anniversary of our “ Reputation&Trust ” model. The event was held at the Swedish-Finnish Cultural Center on the seaside island of Hanasaari. You can watch the full webinar recording below:  The “ Reputation&Trust ” study, conducted by T-Media, surveyed the reputation of companies operating in Finland for the tenth time…

    Read More Reputation&Trust Photos and a webinar recording capturing the festive atmosphere of the 2022 AwardsContinue

  • Supercell has once again been named Finland's most prestigious company
    News

    Supercell has once again been named Finland's most prestigious company

    November 16, 2022January 31, 2023

      The “ Reputation&Trust ” study, conducted by T-Media, assessed the reputations of companies operating in Finland for the tenth time. The study reveals that the companies with the best reputations in 2022 are Supercell, Ponsse, and KONE, with Tietoevry as the year’s rising star. New additions to the list of companies with poor reputations include Teboil, Kärkkäinen, Hesburger, and Fortum. T-Media surveyed companies in Finland…

    Read More Supercell has once again been named Finland's most prestigious companyContinue

  • Nina Laakso: Citizens are calling for greater transparency and better leadership in the operations of Finnish sports organizations
    News

    Nina Laakso: Citizens are calling for greater transparency and better leadership in the operations of Finnish sports organizations

    November 8, 2022November 8, 2022

      T-Media’s “ Reputation&Trust ” survey examined Finns’ perceptions and views of major sports organizations. The reputation of the sports organizations surveyed ranged from good to poor, writes Nina Laakso, Senior Advisor at T-Media. T-Media’s “ Reputation&Trust ” 2022 survey of the organizational landscape was conducted again this fall. This time, the study also examined, more extensively than before…

    Read More Nina Laakso: Citizens are calling for greater transparency and better leadership in the operations of Finnish sports organizationsContinue

  • Webinar: Listed Companies Through the Eyes of Finnish Retail Investors 2022
    News

    Webinar: Listed Companies Through the Eyes of Finnish Retail Investors 2022

    October 4, 2022November 17, 2022

      On Thursday, September 29, the results of the study “Listed Companies Through the Eyes of Finnish Retail Investors” were presented during a live webinar held at the stunning facilities of Haltia, the Finnish Nature Center. You can watch the full webinar recording below.  T-Media’s “ Reputation&Trust 2022: Listed Companies” survey was conducted in collaboration with the Finnish Stock Exchange Foundation and the Finnish Shareholders’ Association. The survey examined 81 companies listed on the Helsinki Stock Exchange…

    Read More Webinar: Listed Companies Through the Eyes of Finnish Retail Investors 2022Continue

  • Responsibility and strong leadership have a significant influence on the investment decisions of individual investors
    News

    Responsibility and strong leadership have a significant influence on the investment decisions of individual investors

    September 29, 2022September 28, 2022

      T-Media’s extensive “ Reputation&Trust ” study shows that the reputation of publicly traded companies is, on average, declining. Data from the study’s 24,353 company evaluations reveals the strong influence of corporate responsibility and leadership on investment decisions. In collaboration with the Finnish Shareholders’ Association and the Finnish Stock Exchange Foundation, T-Media surveyed retail investors’ views on the reputation of Finland’s 81 largest publicly traded companies. The results reveal…

    Read More Responsibility and strong leadership have a significant influence on the investment decisions of individual investorsContinue

  • SRV is the company that has seen the biggest rise in reputation among the ten largest companies in the construction sector
    News

    SRV is the company that has seen the biggest rise in reputation among the ten largest companies in the construction sector

    September 21, 2022September 22, 2022

    Lujatalo is the most reputable of the ten largest companies in the construction industry, while SRV is the one that has seen the greatest rise in reputation among the ten. Pohjola Rakennus receives the highest rating on the ESG index, which measures corporate responsibility. T-Media’s annual “ Reputation&Trust ” 2022 survey of the construction industry examined the perceptions and views of the general public regarding companies in the sector. Of the ten largest construction companies in Finland and…

    Read More SRV is the company that has seen the biggest rise in reputation among the ten largest companies in the construction sectorContinue

  • Riku Ruokolahti: The Maturity anseende
    News

    Riku Ruokolahti: The Maturity anseende

    September 21, 2022

      “We have a very clear understanding of our reputation, even without measuring it.” A REPUTATION DOES NOT ARISE in a vacuum; rather, it is formed in this world. It is built from small fragments—fragments that each represent a perspective related to the company. The ingredients for these perspectives are experiences and any previous…

    Read More Riku Ruokolahti: The Maturity anseendeContinue

  • The Wharton Mortars Softball Tournament Celebrates Teamwork
    News

    The Wharton Mortars Softball Tournament Celebrates Teamwork

    August 16, 2022

    Colleagues from T-Media, the cybersecurity firm Silverskin, and the marketing data company Supermetrics faced off once again in the annual Wharton Mortars pesäpallo tournament. This year, T-Media took home the tournament trophy. The tournament, held in summertime Suomenlinna, got off to a spectacular start when a 17th-century cannon boomed on the sandy field of Susisaari. Behind the historic blast was Helsinki’s Wanha Waruswäci, who…

    Read More The Wharton Mortars Softball Tournament Celebrates TeamworkContinue

  • Changes in the reputation of companies in the travel and restaurant industry: Sodexo has risen from the ranks of those with a poor reputation, while Hesburger’s reputation has plummeted
    News

    Changes in the reputation of companies in the travel and restaurant industry: Sodexo has risen from the ranks of those with a poor reputation, while Hesburger’s reputation has plummeted

    August 9, 2022April 22, 2026

    T-Media’s 2022 “ Reputation&Trust ” survey of the travel and hospitality industry examined Finns’ views and perceptions of organizations in the sector as well as the industry as a whole. The survey shows that the industry’s reputation, which had been on an upward trend for several years, has begun to decline. The reputation of the tourism and restaurant sector has fallen to 3.24 (on a scale from one…

    Read More Changes in the reputation of companies in the travel and restaurant industry: Sodexo has risen from the ranks of those with a poor reputation, while Hesburger’s reputation has plummetedContinue

  • The reputation of the social and health care sector is on the decline – Esperi Care saw the biggest improvement in its reputation
    News

    The reputation of the social and health care sector is on the decline – Esperi Care saw the biggest improvement in its reputation

    June 15, 2022June 15, 2022

    T-Media’s annual “ Reputation&Trust ” survey of the social and health care sector examined the public’s perceptions and views of the sector’s stakeholders. The survey reveals that the sector’s overall reputation is declining. T-Media has been studying the social and health care sector as a separate research area since 2016. The six-year tracking period reveals that the reputation of organizations in the social and health care sector has…

    Read More The reputation of the social and health care sector is on the decline – Esperi Care saw the biggest improvement in its reputationContinue

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  • Reputation&Trust Research Model
  • Research Services
    • Reputation&Trust Study
    • ESG perceptions
    • City Attraction&Retention
    • MediaBarometer
    • Employer Reputation
    • Stakeholder Surveys
    • Customer Survey
    • Specialized Studies
  • Insights and Information
    • Views
    • How to Communicate About Your Reputation Results?
    • A Handbook on Reputation (in Finnish)
    • Book: "Why do we need to be reputable?" (In Finnish)
  • News
    • News
    • Events
    • Almedalen
  • About us
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    • Join our team
    • Reputation and Trust Analytics in the Media
    • Our Commitment to Sustainability
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  • EN
    • FI
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