T-Media’s biggest event of the year, Reputation&Trust , was held as a webinar this year. In addition to honoring the most reputable companies of 2020, the event focused on the impact of the COVID-19 pandemic on business confidence and reputation, as well as anseende from an expert’s perspective. Watch the full webinar below! Guests at the event included Arno, editor-in-chief of Kauppalehti…
A record number of companies from the retail and food sectors are among Finland’s ten most reputable companies. Fazer, which rose to third place, saw the biggest jump in reputation points. Forestry machinery company Ponsse has held the top spot for the third consecutive year. The top three most reputable companies saw a change as Fazer rose to third place, edging out Kone. The top spot was claimed by…
Antti Vasara, CEO of VTT, believes it is important to listen carefully to all key stakeholders. “Reputation is built every day, every moment. It may sound a bit cliché, but you could say that a reputation is built over the years, and then it can be lost in the blink of an eye,” says VTT CEO Antti Vasara….
The first step anseende and understanding anseende is to assess its current state. “Reputation is one of the most important assets of any organization,” summarizes Alexandra Pasternak-Jackson, CEO of Amcham Finland. Amcham Finland is an international business network whose members include companies from various sectors operating in Finland. In Pasternak-Jackson’s experience…
The reputation of higher education institutions in Finland is strong. However, there are differences between universities and universities of applied sciences not only anseende but also in how those reputations should be managed. This is evident from Reputation&Trust of higher education institutions conducted by T-Media, which, for the first time, also asked the general public for their views on universities of applied sciences….
Lujatalo is the most reputable company in the construction industry in Finland, and Destia has seen the biggest rise in reputation, according to Reputation&Trust of the construction industry conducted by T-Media. The survey results, released on Tuesday, show a positive trend in the overall reputation of the entire industry. The overall reputation of construction companies among the general public is higher than ever before in the survey’s history….
"Reputation is one of the most important assets of any organization," says Alexandra Pasternak-Jackson, CEO of Amcham Finland. Amcham Finland is an international business network representing companies from many different industries operating in Finland. According to her…
Third Rock wants to save the planet, one rock at a time. Our sustainability and climate services help companies and organizations recognize their role in building a sustainable future. Sari Kuvaja has been elected chair of Third Rock’s board, and Leo Stranius will take over as CEO. T-Media’s sustainability surveys and hundreds of thousands of sustainability-related…
T-Media’s latest employer image survey reveals that the most important criterion for professionals in the technology and business sectors when choosing a job is the interest of the work tasks. An increasing number of professionals also cite the meaningfulness of their work as one of their top selection criteria. T-Media’s annual employer image survey, conducted among professionals in the technology and business sectors, explores work-related…
Reputation&Trust annual Reputation&Trust in the social and health care sector examined the public’s perceptions and views of organizations in the sector. Nonprofit organizations, in particular, ranked at the top. The Finnish Red Cross Blood Service received the highest ratings in the entire survey, while Lääkärikeskus Aava was rated the best among private medical centers. In contrast to the negative tone of public discourse surrounding the social and health care sector,…
The Corporate Media Barometer survey, conducted by T-Media, examined journalists’ perceptions and views of Finnish companies and their media communications. A total of 216 Finnish journalists were interviewed for the survey. In the survey, journalists spontaneously named who they considered to be the best Finnish CEO. A total of 17 percent of respondents named Marimekko’s current or former…
Telia CEO Heli Partanen has seen firsthand how long-term reputation management pays off during the COVID-19 crisis. CEO Heli Partanen knows that the work of Telia and other industry players is now under close scrutiny. As Finland has shifted to remote work and people are eager for information in their free time…
T-Media Relations experts Sari Kuvaja, Leo Stranius, and Jirimiko Oranen spoke at a webinar on April 16, 2020, about the world after the coronavirus. They offered advice on how to responsibly revitalize an organization for a new era. In her opening remarks, Sari Kuvaja, Head of Sustainability Services at T-Media, reflected on the role of companies during the coronavirus pandemic—and beyond….
Tomi Korhonen, Director of Communications at Business Finland, notes that reputation management must continue even in the midst of a crisis. “And above all, especially then,” Korhonen says. The first step anseende is an anseende assessment anseende one’s own anseende , based on measuring it. “In the midst of change, one’s perspective often narrows…”
“The most important lesson we’ve learned anseende has been a single ‘aha’ moment: emotions drive behavior. It was a small insight, but it has had a major impact on our understanding of the importance of stakeholder support,” says Jorma Mikkonen, Director of Public Affairs at Lassila & Tikanoja. “We also realized that we may have been trying to influence our reputation…”
“Today, reputation is the backbone of a company’s success. A strong reputation increases appeal, the willingness to buy, and word-of-mouth recommendations,” summarizes Tuuli Kousa, Head of Communications and Public Affairs at OP. Kousa goes on to say that there is a strong correlation between anseende stakeholder support. A strong reputation and strong stakeholder support go hand in hand. For this reason…
In the age of social media, anseende based on an unfounded public image is an impossible notion. A solid foundation for reputation is built through organizational leadership that combines proactive decision-making, a willingness to innovate, and bold communication. These themes were discussed by, among others, Accenture Director Carl Haglund, Vantaa Mayor Ritva Viljanen, and a professor of working life at the University of Helsinki…
Citizens expect public sector organizations to be capable of reform, according to Reputation&Trust public administration. There is also a significant gap between public administration and the private sector in terms of perceptions of leadership. Public administration outperforms the private sector in terms of accountability. The reputation of public administration organizations was examined across eight areas Reputation&Trust. The analysis covered the organizations’ transparency in governance, financial situation, leadership, ability to innovate, interaction with stakeholders,…
“Reputation is incredibly important for any organization, but it’s also a devilishly difficult topic,” says Tomi Korhonen, Director of Communications at Business Finland. According to Korhonen, reputation is a difficult topic because it can never be fully controlled. Reputation is shaped by the experiences of those who receive the message. However, there is a lot…