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Reputation and Trust Analytics
  • S-Bank is the most reputable institution in the financial sector – its good reputation shields Nordnet during the crisis
    News

    Perceptions have a strong influence in the financial sector

    March 30, 2022March 31, 2022

    T-Media’s Reputation&Trust, which focuses on companies in the financial sector, revealed that the reputation of financial organizations has a significant correlation with the level of support shown by Finns. The most reputable organization in the survey is S-Bank. The survey, conducted at the turn of the year, was carried out among the general public, and the companies surveyed were financial sector organizations. A total of 26 financial sector companies were surveyed in this round…

    Read More Perceptions have a strong influence in the financial sectorContinue

  • Elina Melgin, ProCom’s long-time CEO, Appointed Senior Advisor at T-Media
    News

    Elina Melgin, ProCom’s long-time CEO, Appointed Senior Advisor at T-Media

    March 2, 2022March 2, 2022

    Elina Melgin, an experienced communications professional, Ph.D., and adjunct professor, has been appointed Senior Advisor at T-Media. Melgin will begin her new role in the fall of 2022. Melgin, who has long served as CEO of the communications professionals’ network ProCom ry and Oy, has announced that she will step down from her current position by the end of August. “My departure from the role of CEO at ProCom…

    Read More Elina Melgin, ProCom’s long-time CEO, Appointed Senior Advisor at T-MediaContinue

  • Mikko Helander, CEO of Kesko: “A good reputation will continue to support strong commercial growth in the future”
    News

    Mikko Helander, CEO of Kesko: “A good reputation will continue to support strong commercial growth in the future”

    March 1, 2022May 13, 2026

    Kesko’s CEO Mikko Helander shared his thoughts with T-Media on reputation management in a publicly traded company. At Kesko, reputation management is carried out as part of strategy implementation; trust and reputation are systematically measured across multiple stakeholder groups and reported all the way up to Kesko’s Board of Directors. “It is fair to say that today, the importance of reputation has become even more pronounced,…

    Read More Mikko Helander, CEO of Kesko: “A good reputation will continue to support strong commercial growth in the future”Continue

  • Our customers trust us—thank you very much!
    News

    Our customers trust us—thank you very much!

    March 1, 2022March 2, 2022

    We conducted our own Reputation&Trust among our customers to understand how we are perceived in their eyes. The survey was carried out Reputation&Trust in late 2021. The results revealed that our reputation and trust are at an excellent level among our customers. Our customers rated our overall reputation as excellent (4.07 on a scale of 1–5). The survey identified our operations as the strongest aspect of our reputation…

    Read More Our customers trust us—thank you very much!Continue

  • Recording of the webinar: "ESG and Corporate Reputation as Drivers of Sustainable Growth and Shareholder Value"
    News

    Recording of the webinar: "ESG and Corporate Reputation as Drivers of Sustainable Growth and Shareholder Value"

    February 3, 2022March 1, 2022

    The first event of T-Media’s anniversary year explored the impact of ESG and reputation on shareholder value, investor behavior, customer recommendations, and workforce availability. You can watch the full recording of the event below.   [button url=”https://www.webcasting.fi/esg-ja-yhtion-maine-kestavan-kasvun-ja-omistaja-arvon-rakentajana/” size=”btn-md” style=”btn-primary” target=””]Watch the webinar recording[/button] [button url=”/wp-content/uploads/2022/02/ESG_and_Reputation_webinar_02022022_presentation_materials.pdf” size=”btn-md” style=”btn-secondary” target=””]Download the webinar presentation materials[/button] Boyden’s…

    Read More Recording of the webinar: "ESG and Corporate Reputation as Drivers of Sustainable Growth and Shareholder Value"Continue

  • Mylly Shopping Center
    News

    Raisio Mylly Named Most Reputable Shopping Center Once Again

    January 21, 2022

    A study by T-Media on the reputation of shopping centers revealed that Raisio’s Mylly is once again the most highly regarded of the largest shopping centers. The Helsinki-based Kaari shopping center has improved its reputation the most compared to last year. The reputation of Finland’s largest shopping centers was surveyed for the second time in late 2021. The study included the ten largest centers as well as those with the largest floor area…

    Read More Raisio Mylly Named Most Reputable Shopping Center Once AgainContinue

  • The reputation of companies in the chemical industry has an exceptionally strong influence on the general public’s behavior and trust
    News

    The reputation of companies in the chemical industry has an exceptionally strong influence on the general public’s behavior and trust

    January 20, 2022January 20, 2022

    Reputation&Trust, which focuses on companies in the chemical industry, shows that reputation has a strong influence on the general public’s behavior toward companies. Companies in the chemical industry are expected to demonstrate transparency and take responsibility for the environment and society. T-Media surveyed a total of 16 key B2B and B2C companies in the chemical sector in the fall of 2021. This is the second time the survey has been conducted…

    Read More The reputation of companies in the chemical industry has an exceptionally strong influence on the general public’s behavior and trustContinue

  • Riku Ruokolahti: What will you lose if you lose your reputation?
    News

    Riku Ruokolahti: What will you lose if you lose your reputation?

    December 21, 2021December 21, 2021

    “People only start caring about reputation when it’s too late,” says Riku Ruokolahti, Head of Development at T-Media and author of *The Reputation Management Handbook*. WHEN I say “reputation,” fear comes to mind—that’s how it goes. You can’t really even talk about reputation without people…

    Read More Riku Ruokolahti: What will you lose if you lose your reputation?Continue

  • Public Administration Reputation&Trust – Webinar Highlights
    News

    Public Administration Reputation&Trust – Webinar Highlights

    December 21, 2021December 21, 2021

    On Friday, December 17, the most reputable organizations in the public sector were announced during a live webinar broadcast from the Halti Nature Center. You can watch the full recording of the webinar here. The event featured, among other things, key findings from the Public Administration Reputation&Trust survey and Communications Director Kati Kalliomäki’s thoughts on the Tax Administration’s creative communications. The panel discussion featured Päivi Nerg, Under-Secretary of State for Administrative Policy at the Ministry of Finance, and the Chief of the Border Guard…

    Read More Public Administration Reputation&Trust – Webinar HighlightsContinue

  • Finns' trust in public administration is down slightly – security agencies once again top the reputation rankings
    News

    Finns' trust in public administration is down slightly – security agencies once again top the reputation rankings

    December 17, 2021December 21, 2021

    Reputation&Trust , which measures the reputation of public administration, Finns rated the Emergency Response Center and the Border Guard as the most reputable organizations. Last year’s big climber, the Prime Minister’s Office, saw the biggest drop in ratings in this year’s survey. A record 8,807 Finns shared their views Reputation&Trust annual Reputation&Trust of public administration conducted by T-Media. In this year’s survey, the top-ranked organizations…

    Read More Finns' trust in public administration is down slightly – security agencies once again top the reputation rankingsContinue

  • Riku Ruokolahti: An employer’s image has a direct impact on a company’s business
    News

    Riku Ruokolahti: An employer’s image has a direct impact on a company’s business

    June 20, 2023June 20, 2023

      “The most interesting aspect of employer brand is its impact on demand for a company’s products and services. Not on demand for jobs, but on demand for the company’s products and services,” explains Riku Ruokolahti, author of *The Handbook of Reputation Management*. The benefits of employer branding have been preached to companies for decades. Historically, perhaps the most significant factor in the rise of employer branding hegemony…

    Read More Riku Ruokolahti: An employer’s image has a direct impact on a company’s businessContinue

  • T-Media has been awarded the Design from Finland label
    News

    T-Media has been awarded the Design from Finland label

    November 23, 2021November 23, 2021

    T-Media’s Reputation&Trust has been awarded the Design from Finland label. Reputation&Trust a research model developed by T-Media that helps organizations measure, develop, and maintain their most valuable assets: trust and reputation. The Design from Finland label from the Association for Finnish Work can be awarded to a product, product group, or service that represents…

    Read More T-Media has been awarded the Design from Finland labelContinue

  • The Impact of Reputation on Corporate Competitiveness
    News

    The Impact of Reputation on Corporate Competitiveness

    October 26, 2021October 27, 2021

    “In the end, management doesn’t decide anything!” Stakeholders were incorporated into management thinking early on, but their role shifted almost completely along the way.   The Era of Shareholder Value Igor Ansoff, hailed as the father of strategic thinking, recognized the existence of stakeholders as early as the 1960s in his legendary strategic epic, Corporate Strategy. Ansoff saw stakeholders as sources of conflict…

    Read More The Impact of Reputation on Corporate CompetitivenessContinue

  • Webinar: Listed Companies Through the Eyes of Finnish Retail Investors in 2021
    News

    Webinar: Listed Companies Through the Eyes of Finnish Retail Investors in 2021

    October 6, 2021October 4, 2022

    On Tuesday, October 5, the results of the study “Listed Companies Through the Eyes of Finnish Retail Investors” were released during a live webinar held at the Halti Nature Center. You can watch the full recording of the webinar here. This uniquely comprehensive study, conducted in collaboration between T-Media, the Finnish Stock Exchange Foundation, and the Finnish Shareholders’ Association, examines the reputation of large and medium-sized companies listed on the Helsinki Stock Exchange among private investors. Read the study…

    Read More Webinar: Listed Companies Through the Eyes of Finnish Retail Investors in 2021Continue

  • Reputation&Trust 2021 – A Glimpse of the Festive Atmosphere
    News

    Reputation&Trust 2021 – A Glimpse of the Festive Atmosphere

    October 4, 2021October 4, 2021

    On Friday, September 24, Finland’s most prestigious companies were announced during a live webinar broadcast from the Halti Nature Center. You can watch the full recording of the webinar here. The event featured, among other things, a greeting from Minister of Economic Affairs Mika Lintilä and comments on the survey results from Auli Hänninen, CEO of the Family Business Association. During the Awards panel, the following speakers shared their views and experiences on reputation management…

    Read More Reputation&Trust 2021 – A Glimpse of the Festive AtmosphereContinue

  • Antti Isokangas of Kotipizza: A good reputation helps attract the right people to the company
    News

    Antti Isokangas of Kotipizza: A good reputation helps attract the right people to the company

    September 30, 2021October 7, 2021

    Antti Isokangas, Head of Communications and Corporate Responsibility at Kotipizza Group, sat down with T-Media to discuss reputation management at Finland’s best-known restaurant brand. Kotipizza is the largest pizza chain in the Nordic countries, with products and services designed for everyone—which is why its reputation must be managed consistently. As a communications professional working with consumer brands…

    Read More Antti Isokangas of Kotipizza: A good reputation helps attract the right people to the companyContinue

  • Reputation has a strong influence on the investment decisions of individual investors
    News

    Reputation has a strong influence on the investment decisions of individual investors

    September 28, 2021September 27, 2021

    A special study by T-Media on publicly traded companies reveals that reputation has a significant impact on both retail investors’ interest in a company and their willingness to buy its shares. The study is based on an exceptionally extensive data set, which includes a total of nearly 16,000 company valuations of large and medium-sized companies listed on the Helsinki Stock Exchange. T-Media examined…

    Read More Reputation has a strong influence on the investment decisions of individual investorsContinue

  • The impact of corporate social responsibility is growing – Ponsse remains Finland’s most reputable company
    News

    The impact of corporate social responsibility is growing – Ponsse remains Finland’s most reputable company

    September 24, 2021September 24, 2021

    For the fourth consecutive year, forestry machinery company Ponsse claimed the title of Finland’s most reputable company. KONE returned to the top three, joining Ponsse and Supercell. Nokia climbed out of the list of companies with poor reputations, improving its leadership rating more than any other company this year. T-Media surveyed the reputation of companies operating in Finland through a large…

    Read More The impact of corporate social responsibility is growing – Ponsse remains Finland’s most reputable companyContinue

  • Reputable companies in the construction and design sector for the first time
    News

    Reputable companies in the construction and design sector for the first time

    September 7, 2021September 7, 2021

    T-Media’s annual Reputation&Trust of the construction and design sector examined Finns’ perceptions and views of companies in the industry. Among the companies in the sector participating in the survey for the first time, there were also some with a good reputation. T-Media has been tracking the reputation of companies in the construction and design sector since 2018. This year’s survey included…

    Read More Reputable companies in the construction and design sector for the first timeContinue

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