“In the end, management doesn’t decide anything!” Stakeholders were incorporated into management thinking early on, but their role shifted almost completely along the way. The Era of Shareholder Value Igor Ansoff, hailed as the father of strategic thinking, recognized the existence of stakeholders as early as the 1960s in his legendary strategic epic, Corporate Strategy. Ansoff saw stakeholders as sources of conflict…
On Tuesday, October 5, the results of the study “Listed Companies Through the Eyes of Finnish Retail Investors” were released during a live webinar held at the Halti Nature Center. You can watch the full recording of the webinar here. This uniquely comprehensive study, conducted in collaboration between T-Media, the Finnish Stock Exchange Foundation, and the Finnish Shareholders’ Association, examines the reputation of large and medium-sized companies listed on the Helsinki Stock Exchange among private investors. Read the study…
On Friday, September 24, Finland’s most prestigious companies were announced during a live webinar broadcast from the Halti Nature Center. You can watch the full recording of the webinar here. The event featured, among other things, a welcome address by Minister of Economic Affairs Mika Lintilä and comments on the survey results by Auli Hänninen, CEO of the Family Business Association. During the Awards panel, the following speakers shared their views and experiences anseende …
Antti Isokangas, Head of Communications and Corporate Responsibility at Kotipizza Group, sat down with T-Media to discuss reputation management at Finland’s best-known restaurant brand. Kotipizza is the largest pizza chain in the Nordic countries, with products and services designed for everyone—which is why its reputation must be managed consistently. As a communications professional working with consumer brands…
A special study by T-Media on publicly traded companies reveals that reputation has a significant impact on both retail investors’ interest in a company and their willingness to buy its shares. The study is based on an exceptionally extensive dataset, which includes a total of nearly 16,000 company valuations of large and medium-sized companies listed on the Helsinki Stock Exchange. T-Media examined…
For the fourth year in a row, forestry machinery company Ponsse claimed the title of Finland’s most reputable company. KONE returned to the top three, joining Ponsse and Supercell. Nokia climbed out of the list of companies with poor reputations, improving its leadership rating more than any other company this year. T-Media surveyed the reputation of companies operating in Finland through a large…
T-Media’s annual “ Reputation&Trust ” survey of the construction and design industry examined Finns’ perceptions and views of companies in the sector. Among the companies in the sector participating in the survey for the first time, there were also some with a good reputation. T-Media has been tracking the reputation of companies in the construction and design sector since 2018. This year’s survey included…
“Many companies fear the media, but the media can also be a partner,” says Kari Väisänen, Senior Consultant at T-Media. Communication is always a two-way street. Corporate communication requires both the company and the media. The framework of responsibility must be strictly adhered to. Traditional media is undergoing major changes. Both the media…
T-Media’s “ Reputation&Trust ” survey of the travel and restaurant industry examined Finns’ views and perceptions of the sector. The survey shows that the sector has been able to meet Finns’ expectations during the COVID-19 pandemic. T-Media has been tracking the overall development of the Finnish tourism and hospitality sector’s reputation since 2018. Trends in the sector’s reputation show…
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T-Media is Finland’s leading company specializing in reputation research. We have served hundreds of organizations in nearly 50 countries, conducting more than 2,000 reputation and stakeholder surveys for companies, public sector entities, and various industry associations. Our most highly regarded research product is the “ Reputation&Trust ” method. We use it to assess our clients’ reputation…
“Effective anseende involves multiple stakeholders,” emphasizes Harri Leinikka, CEO of T-Media. anseende among key stakeholders—such as the general public, decision-makers, the media, investors, and potential employees—helps in anseende management. Harri Leinikka notes that a company with a good reputation attracts more committed employees, accesses cheaper capital, and gains the support of its customers…
T-Media’s annual “ Reputation&Trust ” survey of the social and health care sector examined the public’s perceptions and views of organizations in the sector. The survey reveals that reputation has a particularly strong impact on social and health care organizations. The reputation of social and health care organizations has a greater-than-average impact on the public’s trust in those organizations. The “ Reputation&Trust ” survey reveals that among the social and health care companies surveyed…
Corporate responsibility in the food industry has a significant impact on consumer behavior. T-Media’s “ Reputation&Trust ” survey of the food industry examined Finns’ views on the reputation of food companies. The study revealed that a good reputation is particularly important for companies in this sector: a food industry company’s reputation influences the level of stakeholder support it receives from the general public more than is the case for companies on average. Reputation…
Dr. Hanna-Mari Aula, who wrote her dissertation on T-Media’s reputation, discusses the impact of the pandemic anseende a company’s anseende in a column for Talouselämä. “If you were to sell your reputation, you’d get more for it now than you would have a year ago. anseende in determining a company’s value has grown during the COVID-19 pandemic. An ever-larger portion of a company’s value is linked to…
It took a great deal of help to create and complete this project. Without the support of the people around me, this journey would have been impossible. It’s wonderful that it’s now done. I am especially grateful to Anu Räsänen, content producer at Third Rock, a sister company of T-Media. Anu’s confident…
As I write this, it’s Monday, and we have our Tuesday meeting at Reputation and Trust Analytics. Traditionally, the Tuesday meeting has been a company-wide lunch where we eat from shared pots and catch up with each other. Now we’re meeting digitally. The pandemic has forced us to adapt. The meeting got its name back in the day…
In my article on corporate competitiveness, I took a trip down memory lane. I recalled an insight that really sparked my interest in reputation. That insight was the presumed causal relationship between anseende stakeholder support. Broken down into its components, this insight offered the opportunity to think of reputation as a management principle and a genuine factor in competitiveness. What if stakeholder support…
Jorma Mikkonen has made it his life’s mission to transform society into a sustainable circular economy. Jorma has served this mission in a variety of leadership roles in business operations, public relations, corporate responsibility, and communications and branding. Lassila & Tikanoja’s story is a colorful one. The company has evolved from a wholesaler through the apparel industry and a phase as a diversified conglomerate to its current…
“Winning ideas are dead on arrival if they aren’t genuinely welcomed.” Context determines the goals It would be nice to present a clear, numerical goal that suits everyone. However, we absolutely cannot do that. Setting reputation goals is subordinate to the business context and the company’s…